Scaling for the Future: How Dynamic Fitness & Strength is Growing Smarter

In alignment with our Core Values, Continuous Improvement and Customer Satisfaction remain at the heart of everything we do at Dynamic Fitness & Strength. As we continue to grow, we’re enhancing our operations through increased automation to better serve you.

Thanks to the hard work of our team and your continued support, Dynamic Fitness & Strength has become one of the fastest-growing American made equipment manufacturers in the industry. As a result, demand for our strength and fitness equipment has exceeded our expectations, extending our lead times beyond our usual targets.

With over 30 years of experience in steel fabrication, we’ve built a foundation of expertise that we’ve strategically expanded upon as the time and demand have aligned. To meet the evolving needs of our customers, we’ve taken significant steps within our manufacturing facility to improve capacity, maintain exceptional quality, and reestablish the reliable lead times you expect from us.

Most recently, we’ve made a major investment in automation, specifically, robotic welding. This step marks the beginning of a multi-phase plan to integrate multiple robotic cells into our production process. We are launching with two robotic cells, with more on the way, to support increased demand and enhance production efficiency.

This investment is a forward-looking move to ensure faster turnaround times, consistent quality, and improved reliability, all while reducing our dependency on a tightening labor market. It's part of our commitment to staying ahead of the curve and delivering More Strength Per Square Foot® with the service, speed, and precision you can count on.

We hope this update gives insight into how we’re managing growth while staying true to our values. We deeply appreciate your continued trust and support, and we’re honored to be your partner in building the spaces and solutions that strengthen communities.